Privacy Policy

Name and address of the data controller

The data controller within the meaning of the General Data Protection Regulation (GDPR), other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is:

EDE International AG
Steinackerstrasse 3
8302 Kloten Schweiz
Phone: +41 44 3652800
E-Mail: info@ede-international.com
Website: www.ede-international.com

Data protection officer contact data

Einkaufsbüro Deutscher Eisenhändler GmbH
FAO Data Protection Officer

EDE Platz 1
42389 Wuppertal

Germany

E-mail: datenschutz@ede.de
Website: www.ede.de

You can contact our data protection officers directly at any time in case of any questions or suggestions pertaining to data protection.

1. Data protection notices

We are very pleased about your interest in our company. Data protection is of a particularly high priority for the management of Einkaufsbüro Deutscher Eisenhändler GmbH. With the help of this data protection notice, Einkaufsbüro Deutscher Eisenhändler GmbH (hereinafter referred to as “E/D/E GmbH”, “we”, “us” or “responsible party”) would like to inform you about the processing of your personal data, which is transmitted by your visit to our website or which you transmit to us when visiting our website.

As the controller, the E/D/E GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, Internet-based data transmissions can be subject to security vulnerabilities, so that absolute protection cannot be guaranteed.

2. Provision of the website and preparation of logfiles

Each time our website is accessed, our system automatically collects data and information from the device you are using. The following data is collected:

• Scope of data processing
• Information on the browser type and used version
• Operating system of the calling device
• IP address of the calling device
• Date and time of access
• Websites and resources (images, files, other page content) accessed on our website.
• Websites from which the user’s system accessed our website (referrer tracking)

This so-called logging is done to maintain the compatibility of our website for as many visitors as possible and to combat abuse and troubleshooting. For this purpose, it is necessary to log the technical data of the accessing computer to be able to react as early as possible to display errors, attacks on our IT systems and/or errors in the functionality of our website. In addition, we use the data to optimize the website and to generally ensure the security and proper operation of our information technology systems.

This data is stored in the log files of our system. This data is not stored together with personal data of a specific user, so that individual site visitors are not identified. The data processing is based on Art. 6 para.1 lit. f GDPR, our legitimate interest in a secure and trouble-free operation of our website.

3. Cookies

The website of E/D/E GmbH uses cookies. Cookies are text files that are placed and stored on a device via an Internet browser.

Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which websites and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the data subject’s individual browser from other Internet browsers that contain other cookies. A specific internet browser can be recognized and identified via the unique cookie ID.

Using cookies, E/D/E GmbH can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

By means of a cookie, the information and offers on our website can be optimized in the interests of the user. Cookies enable us, as already mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter his or her access data each time he or she visits the website because this is done by the website and the cookie stored on the user’s device. Another example is the cookie of a shopping basket in the online shop. The online shop remembers the items that a customer has placed in the virtual shopping basket via a cookie.

You can prevent the setting of cookies by our web site at any time by means of a corresponding setting in the Internet browser used and thus permanently contradict the placement of cookies. In addition, cookies already set can be deleted at any time via an Internet browser or other software programs. This is possible in all prevalent Internet browsers. If you deactivate the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.

4. Plugin and embedded functions and contents

We integrate functional and content elements into our online offer that are obtained from the servers of their respective providers (hereinafter referred to as “third-party providers”). This may include, for example, graphics, videos, or city maps (hereinafter collectively referred to as “content”).

The integration always requires that the third-party providers of this content process the IP address of the user, as without the IP address they would not be able to send the content to their browser. The IP address is therefore necessary to show these functions or content. We endeavor to use only content whose respective providers use the IP address merely to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. These “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offer as well as be linked to such information from other sources.

Information on legal bases: If we ask users to consent to the use of third-party providers, the legal basis for processing data is consent. Otherwise, user data is processed based on our legitimate interests (i.e., interest in efficient, economical and recipient-friendly services). In this context, we would also like to refer you to the information on the use of cookies in this privacy policy.

• Processed data types: Usage data (e.g., websites visited, interest in content, access times), meta/communication data (e.g., device information, IP addresses).
• Data subjects: Users (e.g., website visitors, users of online services).
• Purposes of processing: Provision of our online offer and user-friendliness, provision of contractual services and customer service.
• Legal bases: Legitimate interests (Art. 6 (1) lit. f) GDPR).

5. Contact option via the website

Due to legal regulations, our website contains information that enables a quick electronic contact to our company as well as an immediate communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If you contact us by e-mail or via a contact form, the personal data you provide will be stored automatically. Such personal data transmitted by you to us on a voluntary basis will be stored for the purpose of processing or contacting you. This personal data will not be passed on to third parties. The processing of your personal data is therefore based on your consent in accordance with Art. 6 (1) lit. a) GDPR, which you can revoke at any time.

If you write to us via our contact form and provide us with your contact details (including your preferences; for example, which of our products you are interested in), we process these in accordance with the legal requirements and use them only to respond to your inquiry.

In principle, the use of the contact form is voluntary. By using the contact form, you consent to the processing of your personal data in the form described in accordance with Art. 6 (1) lit. a) GDPR. You can revoke this consent at any time. The use of the Cloudflare Turnstile service is based on our legitimate interest in the secure operation of the contact form in accordance with Art. 6 (1) lit. f) GDPR.

6. Use of the form for contact requests to dealers

The contact form integrated on the website of the data controller is used to send messages to a selected dealer. The personal data provided is transmitted to the selected dealer in encrypted form exclusively for this purpose. The personal data is stored in the systems of the controller until the merchant contacted has responded to the message. Further processing by the controller does not take place. The use of this form is voluntary. By using it, you therefore consent to the processing of your personal data in the form described in accordance with Art. 6 (1) lit. a) GDPR. You can revoke this consent at any time.

7. Photo, video, and sound recordings at E/D/E events

As part of events, we may create photo and video recordings and audio recordings for public relations work within the affiliated group and for marketing purposes of E/D/E, in which individual participants and participant groups of the event will be recognizable or audible, e.g., in the context of group pictures, discussion situations or interviews.

E/D/E and its employees as well as any commissioned photographers/videographers will ensure that participants of the event are portrayed in a favorable manner. In many cases, participants are also asked at the event whether pictures can be taken of them and are then shown the pictures directly. However, this is not always possible in certain situations, e.g., when pictures are taken of an event plenum.

We will also carefully select event recordings before publication.

By clicking on the corresponding button “Consent to image, video and sound recordings”, you agree in accordance with Art. 6 (1) lit. a) GDPR that image, video, and sound recordings may be made of you at the respective event, which may be used and publicly distributed in the context of online and print publications of E/D/E (websites of E/D/E GmbH and companies affiliated with E/D/E, including social media channels, concept group websites, PVH magazine, etc.).

8. Linked graphics

We have embedded graphics on our website that represent various social media platforms. These graphics are provided with a link that redirects you to the respective platform. The graphics are therefore not social media buttons in the true sense. Personal data, e.g., your IP address, is only transmitted to the respective platform when you click on the links.

9.Required techniques and services

The following techniques and services are necessary due to our legitimate interest pursuant to Art. 6 (1) lit. f) GDPR in a secure, error-free, and compliant operation of our website:

9.1 consentmanager

We have integrated consentmanager from consentmanager AB, Håltegelvägen 1b, 72348 Västerås, Sweden, on our website. In this way, we ask for your consent if this is required for the execution of techniques and services for processing personal data and can document your decisions in accordance with our obligations to provide evidence.

consentmanager processes your IP address as well as browser and device information, and stores this information together with your decisions in cookies on your end device for a period of 12 months. After these 12 months or if you have deleted the cookies beforehand, you will be asked again when you visit our website.

Further information on consentmanager can be found under Privacy Policy – consentmanager.

9.2 Google Fonts

We integrate the fonts (“Google Fonts”) of the provider Google locally on our servers, whereby the user data is used solely for the purpose of displaying the fonts in the user’s browser. The integration is based on our legitimate interests in a technically secure, maintenance-free, and efficient use of fonts, their uniform display, as well as taking into account possible licensing restrictions for their integration.

Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA;

Website: https://fonts.google.com/; Privacy policy: https://policies.google.com/privacy.

10. Techniques and services requiring consent

For the following techniques and services, we need your consent according to Art. 6 (1) lit. a) GDPR:

10.1 Microsoft (MS) Forms

We use MS Forms to conduct internal and external surveys, e.g., to create a market barometer, to evaluate actions carried out or to measure satisfaction with services offered, and to register for events.

MS Forms is a service of Microsoft Corporation, One Microsoft Way, Redmond, Washington 98052-6399, USA, represented in the European Union (EU) by Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18 D18 P521, Ireland, and allows us to conduct surveys or queries via customizable forms.

The use by us takes place within the framework of our Microsoft 365 environment. Our contractual partner for this is Microsoft Deutschland GmbH, Walter-Gropius-Straße 5, 80807 Munich, Germany. Part of the contracts is also a date processing agreement (DPA) according to Art. 28 DS-GVO. In principle, the data storage takes place within the EU. However, it is not excluded that a data transfer to the USA is necessary, e.g., for the processing of support requests. Microsoft Deutschland GmbH, and Microsoft Ireland Operations Limited, as the main representative of Microsoft within the EU, have concluded so-called Binding Corporate Rules with the parent company in the USA, which have been approved by the Irish data protection supervisory authority in accordance with Art. 47 GDPR. These contain additional technical and organizational measures for the protection of personal data, so that an adequate level of protection within the meaning of the GDPR can be assumed.

Information on data protection when processing personal data and on the use of cookies by Microsoft can be found here.

10.1.1  Participation in surveys

In principle, the following categories of personal or personal-related data are collected when participating in surveys:

• IP address of the retrieval device
• name
• e-mail address
• Language setting
• Profile picture, if stored in Microsoft 365
• Status, if stored in Microsoft 365
• Date and time when the form was opened
• Date and time when the answer was submitted

Access to this data and your answers is always granted to our employees in the department conducting the survey or to the form owner.

If you participate in an anonymous survey, your answer cannot be traced back to you, i.e., we do not have access to your personal data.

Your answers will be processed by MS Forms and evaluated by our staff according to the purpose of the survey. If it is in line with the purpose of the survey, your answers or their evaluation will also be made available to third parties, e.g., for the market barometer.

Participation in surveys is voluntary. If you give your consent to participate, the processing of your personal data is based on Art. 6 (1) lit. a) DS-GVO as the legal basis. You can revoke your consent at any time with effect for the future or refuse to participate without incurring any disadvantages. Should the implementation of surveys be necessary for the initiation or implementation of a contract, the processing of your personal data is based on Art. 6 (1) lit. b) DS-GVO as the legal basis. Should the implementation of surveys be necessary for the implementation or initiation of an employment relationship, the processing of your personal data is based on Section 26 BDSG as the legal basis. If there is no contractual relationship between you and us, the implementation of surveys is based on our legitimate interest in targeted, effective campaigns and events and their improvement, as well as in insights into market developments in accordance with Art. 6 (1) lit. f) DS-GVO.

10.1.2  Participating in Events

If a registration form for participation in an event is provided via MS Forms and you agree to participate by filling out the form, we process your personal data based on Art. 6 (1) lit. b) DS-GVO. The following categories of personal data are collected as a minimum:

• Name
• E-mail address

Depending on the type of event, it may also be necessary for additional categories to be collected.

For the planning and implementation of events, our employees in the relevant departments will have access to your data. Depending on the type of event, it may also be necessary for service providers to have access to your data, e.g., operators of the event location or hotels.

We regularly document our events through photo and video recordings. This is done in accordance with Art. 6 (1) lit. f) DS-GVO out of our legitimate interest in presenting our company and our activities to the public in an appealing and positive manner. The recordings are published in online and print media as part of our public relations work. If no individual or group photos of you or with you are to be taken, please point this out to the photographer. If you wish to object to the publication of photographs of you, please contact your contact person in the organizing department or our data protection officer using the contact details above.

10.2 Google Maps

Our website integrates maps of the service Google Maps of the provider Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, to make it easier for you to find us or dealers who offer the products or services you are looking for.

Your IP addresses and user location data may be among the data processed.

You will find further information about how user data is handled in the Google privacy policy. https://policies.google.com/privacy.

Should you want to object to data collection, this is possible at the following link (http://tools.google.com/dlpage/gaoptout?hl=de).

10.3 Google Translate

Our website integrates the Google Translate service of the provider Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, so that you can view our website in a language of your choice.

Your IP address and technical data about the browser, app or device used may be among the data processed.

You will find further information about how user data is handled in the Google privacy policy. https://policies.google.com/privacy.

Should you want to object to data collection, this is possible at the following link (http://tools.google.com/dlpage/gaoptout?hl=de).

10.4 Google Tag Manager

Google Tag Manager is a solution with which we can manage so-called website tags via an interface and thus integrate other services into our online offer (please refer to further information in this privacy policy). The Tag Manager itself (which implements the tags) therefore does not create user profiles or store cookies at this stage, for example. Google only finds out the IP address of the user, which is necessary to run the Google Tag Manager. Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; Website: https://marketingplatform.google.com; Privacy Policy: https://policies.google.com/privacy.

10.5 Google Analytics (with anonymization function)

We have integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, compilation, and evaluation of data about the behavior of visitors to websites. A web analysis service collects, among other things, data on which website a data subject came to a website from (so-called referrers), which subpages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is mainly used for the optimization of a website and for the cost-benefit analysis of internet advertising.

The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

We use the addition “_gat._anonymizeIp” for web analysis via Google Analytics. By means of this add-on, the IP address of your internet connection is shortened and anonymized by Google if access to our internet pages takes place from a member state of the European Union or from another state party to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us showing the activities on our website, and to provide other services related to the use of our website.

Google Analytics sets a cookie on your device. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. Each time you call up one of the individual pages of this website that is operated by us and on which a Google Analytics component has been integrated, your internet browser is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google obtains knowledge of personal data, such as your IP address, which Google uses, among other things, to track the origin of visitors and clicks and subsequently enable commission calculations.

By means of the cookie, personal information, such as the access time, the place from which an access originated and the frequency of visits to our website by the person concerned, is stored. Each time you visit our website, this personal data, including the IP address of the internet connection you are using, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

You can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies.

Furthermore, you have the option to object to the collection of data generated by Google Analytics and related to the use of this website as well as the processing of this data by Google and to prevent such processing. To do this, you must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on tells Google Analytics via JavaScript that no data and information about visits to Internet pages may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as an objection. If your device is deleted, formatted, or reinstalled later, you must reinstall the browser add-on to deactivate Google Analytics. If you have uninstalled or deactivated the browser add-on, you have the option of reinstalling or reactivating the browser add-on.

Further information and Google’s applicable privacy policy is available at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail at this link https://www.google.com/intl/de_de/analytics/.

10.6 Google Looker Studio

Data collected by Google Analytics on our website is processed graphically by Google Looker Studio, a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The service uses the data to create charts and reports that make it easier for us to analyze the data.

No data is collected by the service itself. You can find more information about Google Looker Studio at Looker Studio Overview (google.com).

10.7 YouTube

We have integrated videos from the YouTube platform of the provider, or Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, on this website to present content in a clear and appealing way.

If you use one of our website pages with a YouTube plugin, a connection will be established to YouTube’s servers. The YouTube server will be notified about which pages of our online service you have visited. YouTube only assigns your surfing behavior to a personal profile if you have a YouTube user account and if you log in or have already logged in.

You will find further information about how user data is handled in our privacy policy. https://policies.google.com/privacy.

Should you want to object to data collection, this is possible at the following link (http://tools.google.com/dlpage/gaoptout?hl=de).

10.8 Facebook

We have integrated components of the company Meta Platforms Inc. on this website. Facebook is a social network.

A social network is a social meeting place operated on the Internet, an online community that generally allows users to communicate and interact with each other in virtual space. A social network can serve as a platform for sharing opinions and experiences or enables the Internet community to provide personal or company-related information. Facebook allows users of the social network to create private profiles, upload photos and network via friend requests, among other things.

The operating company of Facebook is Meta Platforms, Inc, 1 Hacker Way, Menlo Park, CA 94025, USA. The controller of personal data, if a data subject lives outside the USA or Canada, is Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Each time you call up one of the individual pages of this website that is operated by us and on which a Facebook component (Facebook plug-in) has been integrated, your internet browser will automatically be prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. Within the scope of this technical procedure, Facebook receives knowledge of which specific subpage of our website is visited by the data subject.

If you are logged in to Facebook at the same time, Facebook recognizes which specific sub-page of our website you are visiting each time you call up our website and for the entire duration of your respective stay on our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account. If you press one of the Facebook buttons integrated on our website, for example the “Like” button, or if you post a comment, Facebook assigns this information to your personal Facebook user account and stores this personal data.

Facebook always receives information via the Facebook component that you are visiting our website if you are simultaneously logged into Facebook at the time of calling up our website; this takes place regardless of whether you click on the Facebook component or not. If you do not want this information to be transmitted to Facebook, you can prevent this transmission by logging out of your Facebook account before accessing our website.

The data policy published by Facebook, which is available at https://de-de.facebook.com/about/privacy/, provides information about the collection, processing, and use of personal data by Facebook. It also explains which setting options Facebook offers to protect privacy. In addition, various applications are available that make it possible to suppress data transmission to Facebook. You can use such applications to suppress the transmission of data to Facebook.

10.9 Instagram

We have integrated components of the service Instagram on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and to redistribute such data in other social networks.

The operating company of the Instagram services is Meta Platforms Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Each time you call up one of the individual pages of this website that is operated by us and on which an Instagram component (Insta button) has been integrated, the internet browser on your device is automatically prompted by the respective Instagram component to download a representation of the corresponding component from Instagram. Within the scope of this technical procedure, Instagram receives knowledge about which specific subpage of our website is visited by you.

If you are logged in to Instagram at the same time, Instagram recognizes which specific subpage you are visiting each time you call up our website and for the entire duration of your respective stay on our website. This information is collected by the Instagram component and assigned to your Instagram account by Instagram. If you click one of the Instagram buttons integrated on our website, the data and information thus transmitted will be assigned to your Instagram user account and stored and processed by Instagram.

Instagram always receives information via the Instagram component that you are visiting our website if you are simultaneously logged into Instagram at the time of calling up our website; this takes place regardless of whether you click on the Instagram component or not. If you do not want this information to be transmitted to Instagram, you can prevent this transmission by logging out of your Instagram account before accessing our website.

Further information and the applicable data protection provisions of Instagram can be found at Meta | Privacy Center | Manage your privacy on Facebook, on Instagram and in Messenger | Facebook Privacy.

10.10 LinkedIn

We have integrated components of the LinkedIn Corporation on this website. LinkedIn is an Internet-based social network for making business contacts.

The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. For data protection issues outside the USA, LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible.

With each individual call-up of our website that is equipped with a LinkedIn component (LinkedIn plug-in), this component causes your browser to download a corresponding representation of the component from LinkedIn. Further information on LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins. As part of this technical procedure, LinkedIn receives knowledge of which specific sub-page of our website is visited by you.

If you are logged in to LinkedIn at the same time, LinkedIn recognizes which specific sub-page of our website you are visiting each time you call up our website and for the entire duration of your respective stay on our website. This information is collected by the LinkedIn component and assigned to your LinkedIn account by LinkedIn. If you click on a LinkedIn button integrated on our website, LinkedIn assigns this information to your LinkedIn user account and stores this personal data.

LinkedIn always receives information via the LinkedIn component that you are visiting our website if you are simultaneously logged into LinkedIn at the time of calling up our website; this takes place regardless of whether you click on the LinkedIn component or not. If you do not want this information to be transmitted to LinkedIn, you can prevent this transmission by logging out of your LinkedIn account before accessing our website.

Furthermore, we have equipped our ads that we place on LinkedIn with tracking parameters that allow us to track which ad you clicked on when you are redirected from there to our website. This enables us to measure the success of our ad campaigns. Further information on these tracking parameters can be found at URL tracking parameters in Campaign Manager | Marketing Solutions Help (linkedin.com).

LinkedIn offers the possibility to unsubscribe from e-mail messages, SMS messages and targeted ads as well as to manage ad settings at https://www.linkedin.com/psettings/guest-controls. LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame, which may set cookies. Such cookies can be rejected at https://www.linkedin.com/legal/cookie-policy. LinkedIn’s applicable privacy policy is available at https://www.linkedin.com/legal/privacy-policy. LinkedIn’s cookie policy is available at https://www.linkedin.com/legal/cookie-policy.

10.11 Getty Images

We have integrated components of the company Getty Images on this website. Getty Images is an American stock photo agency. A picture agency is a company that offers pictures and other visual material on the market. Picture agencies usually market photographs, illustrations, and film material. Various customers, in particular website operators, editorial departments of print and TV media and advertising agencies, license the images they use via a stock agency.

The operating company of the Getty Images components is Getty Images International, 1st Floor, The Herbert Building, The Park, Carrickmines, Dublin 18, Ireland.

Getty Images permits the (possibly free) embedding of stock images. Embedding is the incorporation or integration of specific third-party content, for example text, video, or image data, which is provided by a third-party website and then appears on the user’s own website. For embedding, a so-called embedding code is used. An embed code is an HTML code that is integrated into an Internet page by an Internet page operator. If an embed code has been integrated by an Internet site operator, the external content of the other Internet site is displayed immediately by default as soon as an Internet site is visited. To display the external content, the external content is loaded directly from the other Internet page. Getty Images provides further information about embedding content under the link http://www.gettyimages.de/resources/embed.

Through the technical implementation of the embedding code that enables the display of images from Getty Images, the IP address of your Internet connection through which you access our Internet site is transmitted to Getty Images. Furthermore, Getty Images collects our website, the browser type used, the browser language, the time and the length of the access. In addition, Getty Images may collect navigational information, which is information about which of our sub-pages you visit, and which links you click, as well as other interactions you perform while visiting our website. This data may be stored and analyzed by Getty Images.

Further information and the applicable privacy policy of Getty Images can be found at http://www.gettyimages.de/enterprise/privacy-policy.

10.12 etracker

We have integrated components of the company etracker on this website. etracker is a web analysis service. Web analysis is the collection, compilation, and evaluation of data about the behavior of visitors to websites. Among other things, a web analysis service collects data about the website from which a data subject came to a website (so-called referrers), which subpages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is mainly used to optimize a website and for cost-benefit analysis of internet advertising.

The operating company of etracker is etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg, Germany.

etracker sets a cookie on your device. What cookies are has already been explained above. Each time you call up one of the individual pages of this website that is operated by us and on which an etracker component has been integrated, your internet browser is automatically prompted by the respective etracker component to transmit data to etracker for marketing and optimization purposes. As part of this technical process, etracker obtains knowledge of data that is subsequently used to create pseudonymous usage profiles. The usage profiles obtained in this way are used to analyze the behavior of the data subject who has accessed our website and are evaluated with the aim of improving and optimizing the website. The data collected via the etracker component will not be used to identify the data subject without first obtaining the separate and explicit consent of the data subject. This data will not be merged with personal data or with other data containing the same pseudonym.

You can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies.

Furthermore, you have the option of objecting to the collection of data generated by the etracker cookie and related to the use of this website, as well as to the processing of this data by etracker, and to prevent such processing. To do this, you must press the set cookie button under the link http://www.etracker.de/privacy?et=V23Jbb, which sets an opt-out cookie. The opt-out cookie set with the objection will be stored on your device. If the cookies on your device are deleted after an objection, you must call the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that our Internet pages are no longer fully usable for you.

The applicable data protection provisions of etracker can be found at https://www.etracker.com/de/datenschutz.html.

10.13 Leadinfo

We have integrated the Leadinfo service on this website. This service recognizes visits by companies to the website based on IP addresses and displays publicly available information for this purpose, such as company names or addresses. In addition, Leadinfo sets two first-party cookies to evaluate user behavior on the website and processes domains from form entries (e.g., “leadinfo.com”) to correlate IP addresses with companies and improve the services.

The provider of the service is Leadinfo B.V., Rivium Quadrant 141, 2909 LC Capelle aan den IJssel, The Netherlands represented by Leadinfo / Team.Blue Gmbh, Bunsenstr. 19, 40215 Düsseldorf, Germany.

For more information, please visit https://www.leadinfo.com. On this page: www.leadinfo.com/en/opt-out there is an opt-out option. In the event of an opt-out, data from visitors to the Leadinfo website will no longer be collected.

In the context of contracts with member companies and suppliers, information collected through this service, will be shared with these business partners.

The use of this service requires your consent in accordance with Art. 6 (1) lit. a) GDPR. If this consent is refused, the user data will be anonymized so that it is no longer possible to draw conclusions about the user. In this anonymized form, the data is included in the basic population of data to ensure the statistical significance of the evaluations.

10.14 Brevo (Newsletter)

For sending newsletters and similar information, we use the service Brevo of Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin.

To send a newsletter to you, we usually collect your name and e-mail addresses as part of distribution lists in the Brevo application.

Each newsletter contains a so-called tracking pixel, which allows us to statistically evaluate the sending of the newsletter. This means that we can track whether and when a newsletter was opened, and which of the links contained therein were clicked by you. The aim is to optimize the dispatch and the content of the newsletter and to tailor it even better to your interests.

We obtain your consent to receive such e-mails by means of a double opt-in procedure. You also have the option in each newsletter to object to further receipt of newsletters. If you object to receiving newsletters, your name and email address will be stored in a so-called blacklist, which prevents you from being contacted via the application in the future.

You can find more information about the processing of your personal data under Privacy Policy – Personal Data Protection | Brevo.

Due to our legitimate interest pursuant to Art. 6 (1) lit. f) GDPR in protection against registrations for our newsletter by automated programs or scripts, so-called bots, we have integrated the FriendlyCaptcha service of Friendly Captcha GmbH, Am Anger 3-5, 82237 Wörthsee, Germany, into the registration process. The service provides us with a value for the probability that the registration was made by a human. If this probability is too low, the registration is not accepted. The provider does not use any personal data for this purpose. It is also not possible to analyze user behavior, e.g. for marketing purposes, using this procedure. Further information about the service can be found at

10.15 FlippingBook

We have integrated so-called flip books from the provider FlippingBook Limited, Sqaq Cordina, Cospicua BML1900, Malta, on our website. Our aim is to present digital content to you in an appealing way that is similar to a paper-based publication. When you view a flip book, the provider collects anonymous information about the type of device and application you are using to access the flip book, as well as the anonymized IP address range from which you access our content. Information that can be used to establish a connection to your person is not collected by us or the provider when you view a flip book.

Further information about this service can be found under Privacy Policy | FlippingBook.

11. Routine deletion and blocking of personal data

We process and store your personal data only for the period necessary to achieve the purpose of storage or if this has been provided for by the European Directive and Regulation Maker or another legislator in laws or regulations to which the controller is subject.

If the storage purpose ceases to apply or if a storage period prescribed by the European Directive and Regulation Maker or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

12. Your rights

You have the right to request confirmation at any time as to whether we are processing personal data about you and, if this is the case, to receive information about this data and the information referred to in Art. 15 GDPR. Furthermore, you have the right to rectification pursuant to Art. 16 GDPR, the right to erasure pursuant to Art. 17 GDPR, the right to restriction of processing pursuant to Art. 18 GDPR and the right to data portability pursuant to Art. 20 GDPR, provided that the respective applicable legal requirements are met.

You have the right in accordance with Art. 21 GDPR to object at any time to the processing of personal data relating to you on grounds relating to your situation.

If the processing of your personal data was based on your consent pursuant to Art. 6 (1) a) GDPR, you have the right pursuant to Art. 7 (3) GDPR to revoke your consent at any time with effect for the future.

To exercise your rights, you can contact us at any time using the contact details above.

13. Legal basis of processing

Art. 6 (1) lit. a) GDPR serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 (1) lit. b) GDPR. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation by which a processing of personal data becomes necessary, such as for the fulfillment of tax obligations, the processing is based on Art. 6 (1) lit. c) GDPR. Finally, processing operations could be based on Art. 6 (1) lit. f) GDPR. Processing operations that are not covered by any of the legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights, and freedoms of the data subject are not overridden. Such processing operations are permitted to us because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47 sentence 2 GDPR).

14. Legitimate interests in the processing pursued by the data controller or a third party

If the processing of personal data is based on Art. 6 (1) lit. f) GDPR, our legitimate interest is the secure, error-free, compliant, and appealing operation of the website to support and conduct our business activities for the benefit of the well-being of all our employees and our shareholders.

15. Period for which personal data may be stored

The criterion for the duration of storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data is routinely deleted, if it is no longer required for the fulfillment or initiation of the contract.

16. Legal or contractual requirements to provide the personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision

We would like to inform you that the provision of personal data is partly required by law (e.g., tax regulations) or may also result from contractual regulations (e.g., information on the contractual partner). Sometimes, to conclude a contract, it may be necessary for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with him or her. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data by the data subject, the data subject must contact one of our employees. Our employee will explain to the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.

17. Existence of automated decision-making

As a responsible company, we do not use automatic decision-making or profiling.

18. Right to appeal to a supervisory authority according to Art. 77 (1) GDPR

If you suspect that your data is being processed illegally on our site, you can contact a supervisory authority. You have the right to appeal in the EU Member State of your place of residence, place of work and/or place of the alleged infringement, i.e., you can choose the supervisory authority you contact in the places mentioned above. The supervisory authority to which the appeal was lodged will then inform you of the status and outcome of your submission, including the possibility of a judicial remedy under Art. 78 GDPR.

19. Document Information

This privacy policy was produced by Einkaufsbüro Deutscher Eisenhändler GmbH.

Last update: 09.2024